master Communication Numérique

Master’s Degree Digital communication

Type: Master

Format: Full-time the 1rst year/work-study the 2nd year

Duration: 2 years

Next start date: September 2026

Level: Bac +5 (State-recognized degree)

Language : French

Location: Lille

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Degree offered in partnership with Université Polytechnique Hauts-de-France

Let's enter the era of Web 2.0!

Presentation Digital communication

Presentation of the Master's degree Digital Communication

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This Master’s degree in Digital Communication offers a rigorous academic course focussed on the issues at stake in an increasing digital society. It provides students with advanced communication skills, technical competence with the latest digital tools and the ability to analyse data effectively.

Language of instruction: French

Academic Calendar:

Fall semester from mid-September to Christmas, spring semester from mid-January to mid-May

550 teaching hours in the first year, 420 in the second year

Employability

Long-term internship during the 1rst year and work-study program during the 2nd year

University Partnerships

Scientific and Professional Seminars

Program Digital Communication

Program

The educational program can be summarized in terms of four main areas of expertise: digital technologies; issues and key players in digital communication; audience knowledge and management; and professional tools and practices.

Web Content Creation
Sociology of Innovation
Agile Project Management
UXD
Network Law and Security
Data Analysis and Visualization
Digital Cultures and Social Interactions
Ethics and Techno-Ethics

Master's Program, Year 1, Semester 1

Course Title: PIX Certification

Number of hours: 4h

Course Title: Website Design and Content Management Systems

Number of hours: 20h

Course Title: Data Modeling

Number of hours: 24h

Course Title: Introduction to UI/UX Design

Number of hours: 12h

Course Title: Sociology of Networks

Number of hours: 18h

Course Title: Epistemology and Ethics of Digital Technology and Artificial Intelligence

Number of hours: 18h

Course Title: Society and Digital Transformation

Number of hours: 18h

Course Title: Storytelling and Social Media

Number of hours: 18h

Course Title: SEO Tools

Number of hours: 18h

Course Title: The Practice of Digital Influence

Number of hours: 24h

Course Title: Digital Writing

Number of hours: 18h

Course Title: Introduction to Professional Fields

Number of hours: 18h

Course Title: Agile Projects and the SCRUM Method

Number of hours: 18h

Course Title: Graphic Design and Creativity

Number of hours: 24h

Course Title: Business English

Number of hours: 18h

Course Title: Research Methods in the Social Sciences

Number of hours: 18h

Course Title: Research Seminar

Number of hours: 20h

Master's Program, Year 1, Semester 2

Course Title: Digital Tools Workshop: Figma

Number of hours: 8h

Course Title: Website Design and Website Content Management Systems

Number of hours: 20h

Course Title: Culture Analytics and Big Data

Number of hours: 18h

Course Title: Traffic Generation

Number of hours: 24h

Course Title: Website Performance Analysis

Number of hours: 18h

Course Title: Digital Law

Number of hours: 18h

Course Title: Sociology of Innovation

Number of hours: 18h

Course Title: Digital Culture and Social Interactions

Number of hours: 18h

Course Title: Epistemology and Ethics of Digital Technology and Artificial Intelligence

Number of hours: 18h

Course Title: Digital Communication Strategies

Number of hours: 18h

Course Title: Communicating with the Media

Number of hours: 18h

Course Title: Experience Design

Number of hours: 18h

Course Title: Agile Projects and the SCRUM Method

Number of hours: 18h

Course Title: Business English

Number of hours: 18h

Course Title: Digital and Responsible Communication Hackathon

Number of hours: 18h

Course Title: Information Monitoring Methodologies

Number of hours: 18h

Course Title: Internship

Number of hours: 420h minimum

Course Title: Study and Research Project in SIC

Number of hours: 12h

Master's Program, Year 2, Semester 3

Cours Title: Product Management

Number of hours: 20h

Course Title: UI and UX Design Practices

Number of hours: 24h

Course Title: Digital Tools Workshop: FIGMA

Number of hours: 12h

Course Title: UX Analysis

Number of hours: 18h

Course Title: Big Data and Business Intelligence

Number of hours: 16h

Course Title: Podcasts and Marketing Strategy

Number of hours: 20h

Course Title: Digital Marketing

Number of hours: 24h

Course Title: Digital Communication and Regions

Number of hours: 20h

Course Title: Image-Based Marketing

Number of hours: 20h

Course Title: Relational Web and Community Management

Number of hours: 18h

Course Title: MAG Group Analysis Method

Number of hours: 16h

Course Title: Study and Research Project in SIC

Number of hours: 12h

Course Title: Professional Evaluation

Master's Program, Year 2, Semester 4

Course Title: Modeling and Analysis of Social Networks

Number of hours: 18h

Course Title: UI/UX Design Practices

Number of hours: 18h

Course Title: Python Programming

Number of hours: 24h

Course Title: Designing and Producing a Podcast

Number of hours: 20h

Course Title: Digital Public Space and Politics

Number of hours: 18h

Course Title: Team Management

Number of hours: 18h

Course Title: Website Usability

Number of hours: 24h

Course Title: International Marketing

Number of hours: 20h

Course Title: CRM and Email Marketing

Number of hours: 16h

Course Title: Mobile Video

Number of hours: 24h

Course Title: AI Features

Number of hours: 16h

Course Title: Study and Research Project in SIC

Number of hours: 12h

Course Title: Professional Evaluation

Students per class

24h

weekly classes

minimum number of months of mandatory internship the 1rst year

3/4

weeks at a company the 2nd year

Key skills Digital Communication

Key skills

The program is designed to place a strong emphasis on immersive learning and on students’ ability to independently acquire and generate knowledge and skills:

Acquisition of techniques and tools that facilitate problem identification and resolution, project management, modeling, data analysis, and data visualization
Acquisition of transferable skills: self-confidence, creativity, initiative, leadership, etc.
A program highly sought after by employers.

Teachers digital communication

Some of your future teachers

At the FLSH, teachers play a key role in students’ success. They are professionals and/or researchers who pass on their knowledge with passion.

Lydie Lenne

Researcher MUSE Team

Dr in Information and Communication Sciences, Head of the Master’s programme in Digital Communication

Découvrir son CV

Martin Baloge

Researcher MUSE Team

Dr in Political Science, Head of Studies for the first-year Bachelor’s degree in Media, Culture and Communication

What's next digital communication

What's next

The master’s program enables students to develop a versatile skill set with dual expertise:

Mastering a range of technologies (data analysis, UX analysis, agile project management, social media management, etc.)
Adapting to clients’ specific needs

Careers

Community manager

Social Media manager

Digital project leader

Editor (online publications)

Content manager

Online communications officer

Digital planner

Webmaster

Webdesigner

Traffic manager

Projects digital communication

Life of Master's student

During the two-year master’s program, students work on projects and are offered the opportunity to participate in events:

Hackathon Week
MUN (Model United Nations) Simulation
Tour of the Plaine Image
Video Course on Visual Marketing
“Pitch Your Master’s Program” by Manolo, a Student
Testimonials from Master’s Students
Testimonial from Louis, an intern at Decathlon
Masterclass with students from the International Relations and Strategic Communication Master’s programs, hosted by the influencer agency AUXIMEDIA
A look back at the Product Management course
Follow the latest news from the Digital Communication Master’s program on their Instagram account @master_comnum

Les témoignages de nos étudiants

These two years on the Master’s programme have been a very enriching experience, both professionally and personally. Thanks to the lectures, projects and the people I’ve met, I’ve learnt a great deal and gained confidence. I have some wonderful memories of the Catho, particularly the Figma module where we created a real app, as well as the food photography module, where our lecturer organised a photoshoot with a caterer – it was a really original experience. Beyond the skills I’ve acquired, I’ve met some wonderful people, and this Master’s programme has enabled me to secure a job in a field I’m passionate about. Thank you to the university for these two wonderful years!

Léonie

alumni of the Master’s Degree Digital communication

Les témoignages de nos étudiants

This master’s program immediately appealed to me because of its approach to communication, which combines the humanities with digital tools. I’m discovering a wide range of courses, ranging from sociology to UX design, including project management, storytelling, and issues related to artificial intelligence. This diversity allows me to develop a more comprehensive understanding of communication and fully contributes to my academic growth. I completed my first-year Master’s internship at WAAO, the Lille Center for Architecture and Urban Planning, where I was able to put the skills I’d acquired during my program into practice. I also feel particularly at home at the FLSH, which offers me a stimulating and supportive learning environment. If I had to do it all over again, I would make this choice without hesitation.

Olympe

former student in Master's Degree Digital communication

Les témoignages de nos étudiants

My master’s program is the perfect blend of creativity and technical expertise! We don’t just learn about communication—we experience it firsthand through real-world projects, working in teams, and exploring everything from digital strategies to HTML. We develop our curiosity, our critical thinking skills, and our ability to adapt to a constantly changing world. Communication is everywhere and makes all the difference, no matter the industry! After earning my bachelor’s degree in modern literature, I decided to pursue my passion by completing my internship at Presses Universitaires du Septentrion.

Sarah

student in Master's Degree Digital communication

partenaires et institutions

Deelp Digital Communication

Ready to join us? We’ll answer your questions !

Staff

Administrative contact

Coleen BOULIER

Academic Assistant

03 59 30 25 64

Send an email

Program Director

Dr Lydie LENNE

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Is this Master’s programme offered as a work-study programme?

Yes. This Master’s degree is offered as a work-study programme, enabling students to work in newsrooms whilst continuing their studies.

What is the schedule for the work-study programme?

One week of lectures in exchange for three weeks’ work in an editorial department or news agency, during the second years of the Master’s programme.

How much are the tuition fees?

Fees are on a sliding scale based on income. For work-study programmes, the costs may be covered by the company’s OPCO.

Am I eligible for CROUS grants?

Yes. CROUS grant holders benefit from a reduced rate. The work-study scheme provides additional income.

What are the selection criteria for this Master’s degree?

Application and interview. Bachelor’s degree or equivalent required. An interest in digital media, social media, and communication strategy is a plus.

What tools and practices are taught on this Master’s programme?

Digital communication strategy, social media marketing, digital transformation, online reputation management, content creation, data analysis.

What career opportunities does this Master’s degree offer?

Community manager, digital communications manager, digital marketing manager, digital transformation project manager, digital consultant.